Reading 2

1. Study the Word List.

Read the text and the e-mail paying attention to the words in bold and do the task after it.

Business letters

Letter writing is an essential part of business communication A check, a contract or any other business paper sent by mail should always be accompanied by a letter. The letter says what is being sent, that the addressee should know exactly what you intended to send. In a typical business letter called "routine".

Nowadays more and more agreements are made in English, for English is a universal business language. Joint ventures agreements, bank loans, and trademark licensesare frequently written in English.

With the appearance of electronic mail, voice mail, and faxes, good letter writing is loosing its importance. And yet, a well-written business letter can help a lot in your business relationships. A well arranged letter will make a better impression on the reader, thus good letters make good business partners.

Business correspondence does not have to be dry and dull. In fact, the most effective business letters often touch on very personal matters, not just on money or the bottom line. Taking into account today’s informational overload it is important to be short and to the point in most of your correspondence.

There are basically two types of business letters: formal business letters and informal business letters. Very often, there is a small difference between the two.

A Read these e-mails.

E-mail A

E-mail B

b If you want someone to help you, is it better to be strong or to be polite? Which of the e-mails above is more polite? Which e-mail is better if you are:

- writing to a close colleague?

- writing to someone in another company?

- the boss?

- writing to someone you don't know well?

• ⇐ Предыдущая
• 12