Planning and Building since 1849 Pioneering Tomorrow's Electronics

Philipp Holzmann AG has grown from a family firm to a highly reputable, major international concern.

In 1849 a company was established in Sprendlingen, near Frankfurt, by Johann Philipp Holzmann, primarily for railroad construction. Over the years, the company diversified its activities to all areas of building and civil engineering. As early as 1882, the company completed its first large foreign order-the main railway station in Amsterdam. This proved the starting-point for commissions from all over the world, including the construction of the Anatolian and Baghdad Railroads, and other major new rail links in East Africa. Subsidiaries set up by Holzmann in South America have built power stations, underground rail systems, municipal drainage schemes, bridges, and large buildings. These companies operated in Argentina, Brazil, Chile, Colombia, Peru and Uruguay. In 1917 Philipp Holzmann Aktiengesellschaft was founded, the same share-issuing corporation which exists today. During the Second World War, Holzmann lost a relatively large proportion of its business premises, operating facilities and construction machinery, as well as its foreign assets. Through great effort, foreign business was restarted by 1950. Since then some impressive construction projects have been carried out, particularly in the Middle East and Africa. These provide ample evidence of the company's capabilities in all areas of construction work. Through the J.A. Jones Construction Company of Charlotte, USA, and Lockwood Greene Engineers Inc. of Spartanburg, USA, Holzmann is once again well represented on the American continent.

Philipp Holzmann AG is today one of the largest German industrial concerns and one of the elite group of leading international construction companies.

Over the decades, the name of Siemens has become synonymous with progress. Since 1847, when Werner Siemens and Johann Georg Halske founded the Siemens & Halske Telegraph Construction Company in Berlin, the history of Siemens has been closely linked with the development of electrical engineering. While still a fledgling firm, Siemens & Halske spearheaded the evolution of telegraphy with the first pointer telegraph and the construction of an extensive telegraph network. In 1866 Werner Siemens invented the dynamo machine, laying the cornerstone of power engineering. New ideas are an old tradition at Siemens. The company that grew out of the original Siemens & Halske is today a highly innovative leader in the world electrical and electronics market. Composed of Siemens AG and t an array of domestic and foreign subsidiaries, the contemporary Siemens organization continues to set mile - stones on the road of progress. Siemens maintains its own production facilities in 35 countries and operates a world-wide sales network. With more than 300,000 employees, it is one of the largest companies in the world electrical/electronics industry, having recorded annual sales of DM 54 billion in the 1986/87 fiscal year. Reliable and farsighted management is united with the youthful dynamism and zest for innovation that typify the company.

 

UNIT 4

Task 5

PRESENTATION OF A NEW PRODUCT

Mr Lopez is going to give a presentation of a new product to his colleagues in Citrus Inc., the soft drink manufacturer. He has drawn up a rough plan of the presentation. The plan shows the sequence of his talk and some of the phrases he intends to use.