VOCABULARY. LEARN THE WORDS
to deal with, tourist outlets, free lancers, part-time, in high season, retailers, extras, to promote, to pay beforehand, the guided tour, luggage handling, considerable savings, remote areas, accessibility, itinerary
Assignment 1.1 Read and translate the text:
There are different types of companies dealing with tourism. Among them are the tour operators, travel agencies, tourist information centres, tourist outlets and free lancers. Some people in tourism work in the tourist companies, other work in the tourist outlets but a lot of people work part-time and in high season only. They are called free lancers.
Tour operators are the wholesalers of the tourist industry. They develop and produce packages tours. Packaged tours are the tour operators products that they offer and sell to the retailers presented in tourism by travel agencies.
Package tours include transportation, hotel accommodation, transfers from and to the airport, catering, entertainment, sightseeing tours, car rentals, travel insurance and other extras. The first package tours usually lasted two weeks and the European tour operators sent their customers primarily to the Mediterranean coast where they could get plenty of sun and a warm sea.
Before developing a tour package tour operator must do market research in order to find out the needs of the holiday-makers. Then they promote their tours and advertise them in mass media, colourful magazines, brochures, booklets, travelogues and billboards. Advertising and promotion are very important things in the tourist business.
There are two main types of tours: the first is the holiday package. It has a holiday resort as its destination and the tours become less expensive, because a tourist stays in one place and everything has been paid beforehand. All-inclusive tours are all the fashion now, as two or three excursions are included in the package. That seems to be quite enough for the two-week holiday-makers.
The second is the guided tour that gives an opportunity to see some special attraction. A guide who is in charge of travel arrangements and activities accompanies these tours. The tour may combine travel with education. They require careful arrangement and coordination of accommodations, local transportation, luggage handling and all other details that accompany any kind of travel.
There are at least three principal advantages of the package tours. The most obvious is the price. When the tour operators reserve airplane tickets and hotel rooms in blocks, considerable savings are given to the customers.
The second advantage is the opportunity to make all travel arrangements in one place at one time.
And the third advantage is the accessibility when many remote areas become accessible to the general public.
Among tour operators there are major airlines and shipping companies which develop their own itineraries and travels.
Sometimes tour operators work like travel agencies. Then they develop and sell their products themselves.
Assignment 1.2 Answer the following questions:
1. Which tourist companies deal with tourists?
2. Why do tour operators do market research?
3. What do tour operators usually do?
4. What does a tour package consist of?
5. Why are tour operators considered wholesalers in the tourist industry?
6. What do packaged tour offer?
7. What did the first packaged tours offer?
8. What are the major types of packaged tours?
9. What is the difference between a holiday package and a guided tour?
10. What are the advantages of a packaged tour?
Assignment 1.3 Use the appropriate words from the list:
accessibility, the wholesalers, promote, advertise, packages tours, the tourist outlets, dealing with, market research, advantages, destination, education,
1. Some people in tourism work in the tourist companies, other work in ….
2. There are different types of companies … tourism.
3. Tour operators are … of the tourist industry.
4. They develop and produce… .
5. Before developing a tour package tour operator must do… .
6. Then they … their tours and … them in mass media.
7. It has a holiday resort as its… .
8. The tour may combine travel with… .
9. There are at least three principal … of the package tours.
10. And the third advantage is the … when many remote areas become accessible to the general public.
Assignment 1.4 Translate the following sentences from Russian into English:
1. Этот туроператор разрабатывает организованные туры в Париж. Он всегда включает в турпакет перевозку туристов, проживание, питание и страховку. Получение виз также является частью турпакета.
2. Как туроператору мне нравится разрабатывать два основных вида туров: организованные туры и туры в сопровождении гида. Я думаю, что многие туристы хотят получить поездку за фиксированную, оплаченную заранее сумму. Путешествия по типу »все включено» сейчас очень популярны.
3. Туры в сопровождении гида дают хорошую возможность осмотреть все достопримечательности турцентра.
4. Существуют три типа принципиальных преимуществ организованных туров: цена, возможность купить все услуги, касающиеся путешествия в одном месте: билеты, путевки, гостиницу, питание, трансферты и страхование. Но главное преимущество организованных туров – это доступность самых отдаленных мест.